Note: I don't know anyone currently at Evite. I'm sure they have very capable people there. It is possible that they are starved for resources.
Ok. With that disclaimer out of the way ... my basic thought is that evite has incredibly potential but is an incredibly underperforming property. How much should evite be worth?
2005 was a good year for Evite. Its stats steadily improved and the site got a bit faster.
But it could be so much more.
Remember Evite's ill-fated attempt at building a social network a couple of years back? Well it was a great idea but poor execution (especially poor technical execution).
As an independent company with a new management team, what should evite be worth? Probably north of $700 million.
Amazingly not one has built a better mousetrap than evite yet. I have no idea why. Evite hasn’t substantially changed on the front end in over six years. what's needed is a competitor to evite -- one that integrates with everything, is fast and searchable, and easy to use. Would everyone switch instantly? Not everyone, but the early adopter crowd would. I certainly would.
