Microtrends -- The Small Forces Behind Tomorrow's Big Changes
By Mark Penn
Mark Penn, until recently the strategist and pollster for Senator Clinton's bid for President, wrote this gem of a book called Microtrends. i absolutely loved this book. the book detailed little trends that move markets and presidential elections. This book has great nuggets and is an easy read. I highly recommend this book.
By Mark Penn
Mark Penn, until recently the strategist and pollster for Senator Clinton's bid for President, wrote this gem of a book called Microtrends. i absolutely loved this book. the book detailed little trends that move markets and presidential elections. This book has great nuggets and is an easy read. I highly recommend this book.
